Jackson Pollock: Number 1, 1949 Sample College Essay

Defining art of Pollock can be one of the most difficult yet enjoyable tasks that any person can ever undertake. There are so many factors to consider and so many different methods of artistic thoughts. Some say that art is an expression, but not everyone agrees that an expression is art. However, it all depends on the eyes of the beholder who is going to view the art form. Nobody can say which trend of art is more important than another. One person may think that a particular object or expression may be artistic but for another it might be of no value. Generally, the human race considers art as something that is pleasing to the eye or invokes certain emotions when viewed. In addition, what many artists consider art as something, which you can do, enjoy, and in the end, produce something, that gives a feeling of success? There are many different ways to express the concept called art. The most common style of art, which most people think while relating something to art, is painting. Painting is usually related to some form of paint media, whether oil or watercolor or whichever style it is, and the paint is then applied in some form on the canvas (Matthews 148).

There are, however, literally hundreds of styles of art within the world. They range from the painting, which although never simple, is not necessarily the most complex way to express you. Art can even be considered in simple writing, usually in the form of poetry. The spoken word can have a more profound effect than physical art. A simple poem can invoke a range of emotions rather quickly. If a poem refers to someone who is close to the author, the author may feel overwhelmed when viewing his or her own artistic expression. However, a painting can just as easily invoke the same feelings as a written piece of art. In addition, a simple sketch has the chance of being just as profound. Paul Jackson Pollock was that person who had the genius of transforming unconventional day-to-day elements like aluminum, enamel, cigarette etc into work of art that corresponds to both intellect and heart at the same time. His work Number 1, 1949 is exactly such a work. However, it should be noted that the construction of his work is deeply rooted in the life, time and belief of the painter himself.

Paul Jackson Pollock can well be enumerated as a painter who during his time (1912-1956) highly influenced the course of American paintings and painters in the parameter of movements regarding abstract expressionist art forms. The artwork in concern for this paper is the painting Number 1, 1949 painted in 1949. The medium is fundamentally oil on canvas but it is also accompanied by the use of unconventional items like aluminum paints, enamels etc. The dimension of this painting is 160 cm by 259 cm (5”3’x8”6’) (Naifeh and Smith 87).

Pollock, born in 1912, led a stormy life with controversy and alcoholism along with family turmoil which occupied the major part of his latter life. Furthermore, his life was mainly juxtaposed between the two World Wars and the philosophical and social changes between these two massive Wars. He started his life under the influence of modernism and its values. Then in the course of time, Modernism has developed some kinds of defects such as the uneasiness in the use of the structures caused by the traditionalism that Modernism uses. But instead of regressing back to the classical styles which will result only to complication and awkwardness, the architects of that time thought of coming up with a style called – Post Modernism. Post Modernism then gives more importance to individuality, social, cultural, as well as environmental conditions; an idea that super cedes or overlaps the pillars of Modernism. Hence, the key to qualify a structure as a work of Post-Modernism is to sense its presence rather than to confine it within a specific range of definition. To feel the aura of playfulness that is not present in other styles (Naifeh and Smith 25).

Soon Pollock became interested in post-modernism art. Post Modernism or post-modernist art is not an easy task since it has acquired characteristics from a wide spectrum of periods, while integrating a variety of architectural values gathered by people of different places into a particular style, which was then popularized as Post-Modernism. It can be stated that the matter of post modernism is an amalgamation of different ideas and thought processes and together there was referred to as postmodernism. The context of post-modern aspects of art under the parameter of multicultural environment became very relevant for Pollock. It is denoted that under modernism the juxtaposition of cultural milieu was an initial set up but during the development of globalization and post-modern ethical principals it is a fundamental need to indulge into the multicultural dimensions. However, it is also to be mentioned that the multicultural environment is not easily championed and several ethical problems are related to it. From the parameters of art, it is suggested that one must involve deep into the cultural differences and understand the ethical and social differences while incorporating an architectural setting in a foreign cultural environment (Taylor 122-134).

This perception of this painting Number 1, 1949 appears to be formulated by a number of aspects of the modern era along with its complexities and the basic ideology was based on the progression of art where the basic issue was represented as life which reflects the inner self of the human mind. It could well be stated that the progression of colors in the painting that represents the darker aspects of the human mind. It can also be mentioned that this progression is not independent in any sense because art in the ultimate context has been following the traditional values of the society whether by following it or by contradicting it. Here we find the artist reflecting his idea of the urban self complexities (Matthews 134).

This is an extremely relevant point because the interesting proposition of this art is the man woman representation or manifestation, as it is a part of the urbane livelihood, and is no matter structural in nature as no relation of the modern times can be regarded as simple. This is because the basic philosophy intends to focus on the relationship rather than the outward expression. However, there are different approaches to this where one tries to incorporate every aspect in one gesture and Pollock makes his statement in his own mode (Mitra 432).

The second most interesting aspect of this painting, the Number 1, 1949 could be expressed as a groundbreaking approach with the use of unconventional elements such as aluminum paints, enamels etc. These items are very relevant for the piece of art and present their own vibe that is so important for an artwork. This painting is chiefly pained on the basis of drip technique by Pollock. Here these elements are arranged in an aesthetic manner so that the urban vibe is well understood by the viewers. Furthermore it should also be stated that the arrangement of the entire canvas is well formulated on the longitudinal way for the tendency of stretched time and space in the social context of an urban environment. This is juxtaposed by the essential yet unconventional elements and thus the complete impact of the painting is well nourished and delivered to the viewers where the linear configurations would be manifested with these day to day objects.

Jackson Pollock’s Number 1, 1949 presents the energy of the universe through abstract line formulation that may be termed as galactic in nature. The basic form of this painting could be ascertained as abstract impressionism and there is no denial to this classification because this painting satisfies the sub altar manifestation of de centralized imaginative functions. Therefore, in accordance to the grammatical representation of art this painting by Jackson Pollock is certainly a work of art as opposed by many. It should be mentioned that Jackson Pollock’s Number 1, 1949, has often been dubbed as an arbitrary composition of paint. However it should be noted that the age of classical art forms are long discarded by artists from the days of impressionist art movements after the invention of photographic plates. Therefore, it is obvious that the six principles of classical art could not be the evaluating criteria for any modern art form. Nevertheless, it should be considered that at present we have moved a long way from realism through the realm of postmodern era and at this point of time such comments cannot be appended or appreciated as structuralism is no longer considered as inseparable aspect of an art form (Cockcroft 43–54).

Pollock’s art, particularly Number 1, 1949, is anything that anyone does which has a profound effect on somebody or something else. This art can be considered more complex, and some art can be considered simpler in contrast. However, the fact of the matter is, in the eye of the beholder, art could be anything. So is it possible for us to define what art is or can we really set any realistic guidelines as to what is art and what is not art? It is always possible to create guidelines, but it is often considered an art form in itself to break said guidelines. For instance, if you want to create a painting to give off an aesthetic feeling of hope, you probably would not use an over abundance of dark colors. Dark colors are often used to show calmness or even more commonly, something sad and depressing. But Pollock banished such ideas and created grammar of art on his own. In addition, when painting, if you use wider and more circular strokes with a lighter press on your brush, you will give off more depressing tones and colors. Therefore, it would be more advisable to use lighter colors and more agile handling of the brush. Lighter colors often give off a feeling of warmth and happiness, which is something that you would like to be doing if you would like to create something hopeful. But the genius of Pollock constructed new paths of feeling and understand that created his gem Number 1, 1949. This mode of construction is perfectly aligned with his life and belief and is completely reflected in this particular piece of art (Samuel 231).

This complexity was conceived by him during the latter years of the second War. In a way, Pollock’s character appears to be a manifestation of the era. The Second World War was in a period of history that was a time when the world was going through a difficult phase during the horrors of the war. It could be mentioned in the initial stages that it was degeneration time. Imperialism had taken its tolls on the world, which was grilling on the last fires of WWII. The losses were too heavy, and the shocks almost unbearable. People just lived through a test of the extent-organized cruelty and purposeful ruthlessness could reach. As far as the future was concerned, the initial tremors of what would lead to a massive cross across the globe were being felt. In this context, it would be relevant to mention that the generation was not finding their existence worthwhile or in other words, they wanted more out of their life for they hardly knew what to believe. They were not able to keep complete faith in religion and neither could they abandon it completely. Pollock appears to be the product of this social condition (Naifeh and Smith 77).

However, to truly create something that gives off a strong aesthetic presence, an artist must feel some sort of emotional attachment to whatever he is working on. Only then will the artist truly pour out everything from heart and mind. When the artist can accomplish this, he/she can create something with true aesthetic value. If Pollock can describe his emotions in his artwork, it becomes easier for others to understand what you were trying to do, and more often, give them a stronger emotional sense (Mitra 89). In a way, this creates a bond between the artist and the observer, allowing true aesthetic value to be created within a work of art. This is the point where Pollock comes out as a winner with his Number 1, 1949.

Works Cited

Cockcroft, Eva. Abstract Expressionism, Weapon of the Cold War. Artforum 12.10, (1974): 43–54.

Matthews, Thomas. The western humanities. Mountain View. California: Mayfield Pub., 2001.

Mitra, Ashoke. Art of the Western World: A Journey from Pre History to Post History. Auckland: Alliance Publishers, 1985.

Naifeh, Steven and Smith, Gregory White. Jackson Pollock:an American saga. NY: Clarkson N. Potter, Inc.1989.

Samuel, Allen. The Appreciation of Art. Auckland NBT Publishers, 1999.

Taylor, Richard. Fractal Expressionism. London: Physics World, 1999.

Four Stages Of Marketing Internationalization


In the search for a greater and vast market, many companies globally decide to take their products to the international market. The need to reach out to the international market more often than not is faced with hitches and challenges one of which is the mode of entry into this market. This is largely influenced by the international markets and other authorities and bodies that control the markets. It is, therefore, necessary to consider what route of entry into any international market one would want to enter through to gain maximum advantage through it.

This paper attempts to give short descriptions of the four common stages in internationalization (international marketing) while also discussing how major decisions in international marketing affect these four stages. The paper also will give an outlook on the four major channels between producer and consumer and will finally look at the role of direct marketing in this outlook.

Stages in Internationalization

In looking at these stages Hashmi (2009), concluded that any company or individual who gets into the business of internationalization will have to go through one or more of these processes: Direct exportation, indirect exportation (use of agents), foreign presence, and home manufacture and foreign assembly. The processes largely depend on the destination thereof in balance with many factors that come into play when the product is moving from producer to consumer.

Direct Exportation

When the exporter decides to export his product directly, his is the burden to research about the market quality, the planning of the foreign distribution, and the collection of his product by the consumer. It is a tasking venture and requires a lot of strategic planning on the side of the exporter in order to gain the most from it. Nevertheless, with proper guidance from the relevant commercial authorities, the process can make one gain maximum profit since it does not involve brokers or franchisers who will always sack up some of the exporter’s profits. Small-sized companies may be advised to go for this if they can commit a dedicated number of staff to it.

Indirect Exportation

Unlike direct exportation, sources incorporate the services of a firm that acts as an agent on behalf of the exporter. These agents are capable of finding a viable market on behalf of the producer. International trade consultants have enough trade contacts to ease the producer’s burden on time consumption in looking for markets. Nevertheless, the exporter still has a form of control over the process. This is a good way of getting a hold of new techniques in the market and also getting to know more about the competitors that one is facing in his line of production.

Foreign Presence

Another way of handling the international market is by the exporter or his representative accompanying the product to the consumer. The representative stands on behalf of the company and uses the company’s samples to attract potential consumers. He may work on a commission basis and he is usually under a contract that clearly defines terms, method of sale, and termination of the agreement. He may decide to operate exclusively or non-exclusively.

Home Manufacture and Foreign Assembly

As the name suggests, the exporter will concentrate on converting the raw material into a finished product. This is most cases will be a part of the main product that will require assembly to be complete. An example is how a company in, say, Japan will manufacture a certain microchip and ship the merchandise to the United States for assembly probably by companies like Dell or Apple. Companies decide to do so if they especially have specialized in a certain field and will require the help of another company overseas to finish up on the product.

The four processes that are involved in the international market when an exporter decides to sell are greatly influenced by one of five of the following according to an article in case studies of the factors that impact the international market (2010). The company should understand the preferences of the customer. Indirect exporting will be preferred especially in a situation where the exporter does not necessarily understand what the market prefers in a foreign land. This is simply because the agent may have a better understanding of the foreign market as compared to the exporter. The exporter must also consider the cost of exporting. Direct exporting happens to be the cheapest means of exporting but portrays the lowest form of market knowledge. Sticking the balance is therefore necessary.

Laws and regulations of a certain foreign land always affect market prices. Government policies concerning the prices of certain imports always vary from country to country. Consultancy is therefore advised if the seller will not want to risk losses for his product. Nevertheless, consultancy is always an expense that the exporter will have to incur in the process of selling. Another factor to be considered is the compatibility of the product

. Many products that are exported may lack functionality in the place they have been taken to. For example, it is of no use for a cell phone company to export its products to a country with no network provider. Again, knowledge about the market is necessary for exporters to understand this and consultancy may be preferred when considering the type of exportation he wants t to undertake.

Finally, the cultural background of a certain community affects the importation of certain goods in the country. It will be of no use to export pork meat to an Islamic state, having considered the religious implication of the country. Cultural factors may also affect the importation of some products to the positive side. Generally, the process of exportation that a seller will undertake may vary if he /she will consider these factors.

Types of Marketing channels between Producer and Customer

Types of Marketing channels between Producer and Customer

Depending on factors similar to the ones mentioned above, the producer will prefer using any of the four channels to maximize his profit and reach a greater and more vulnerable market. The balance to be made is his own choice.

The Role of Direct Marketing

The first channel in the diagram shown above showing the exchange from producer to consumer is known as direct marketing. It is a simple strategy that is adopted is adopted by specific types of companies to hit a given target specified by the same company. Industries like the banking industry may choose to deal directly with the consumer. No channels of distribution characterize this marketing strategy. In a sense, the marketing strategy and communication employed by such companies are strictly channeled to the consumer, unlike brand labels that are done at the wholesale level for most manufactured products (Marketing teacher, 2010).

In this respect, many companies decide to use this type of structure as a marketing tool for their companies so that they can give free offers, for example, the strategy undertaken by low-cost airlines. These companies advertise themselves to the consumer and in the long run after they have acquired a formidable number of customers they then start giving promotional offers and free offers that make the customer be retained through time.


Marketing strategy is a tool that will take any type of producer or exporter to another level as a businessman. The better a person’s prowess at having his product marketed, the more he gains in profits. Different goods and services need different marketing approaches, and the factors that have been given above should be taken into consideration while choosing the approach that one wants to take while marketing his product. Understanding the market may from, time to time, call for consultancy especially when it comes to the international markets. Using direct exportation may be cheaper than any other type of exportation, but one has to be careful about the factors affecting the market, and also the type of product one is exporting.

Works Cited

Hashmi, Ahmad. “How does an organization enter an overseas market?” Marketing and Selling (2009). Web.

“International Business and International Marketing”. Case Studies and Management. Resources (2010). Web.

“Internationalization Stages”. Marketing teacher (2010). Web.

“Types of marketing channels”. Scribd. (2010). Web.

Decision Building In Paradise Business Scenario


Decision building in Paradise Business Scenario is very essentials to its success. It also plays a vital role in Radiology Imaging Industry with the intention of concerning various instruments and knowledge that will help to create the most appropriate resolution for the Paradise Business move; live in the Kava Island. The Kava Island appears to be a very dangerous business enterprise. So, serious thinking about this scenario is very much essential to make the practical solution for the achievement of creating the Radiology facility on this Island. The main problem associated with this scenario to a new site in Kava is the problems related to population. Horizon House’s psychotherapy plans offer adults in either mind strength or alcohols and the revivals with a suitable and complete service. This facilitates them to attain a realistic objective in knowledge to read, humanize their fundamental intellectual abilities, succeed in job preparations and obtain aggressive service. So, alternative factors are necessary to make proper decision making.

Critical Thinking

The decision-making method submits to the usual guidelines is inclined to draw back a decision circumstances. Even though there are numerous and different methods to categorize decision methods, approximately all comprises purposeful and rational approaches. The problem that needs to make a decision in this scenario is the” population of Kava is mostly under the age 15 so Radiology Imaging will be able to concentrate on caring for not only but also for pediatric Radiology care in order to find medical conditions that these radiology Islanders may have in order to treat their medical condition appropriately” (Decisions in paradise scenario, 2010, para.2). To assess this difficulty; post-eradication plans are established with the intention of blocking the illness which has really influenced all the states irrespective of ages.

Horizon House Inc. is a rehabilitation center for mental health patients. Therefore, decision-making is very essential in the company. Correct decision-making is very essential in the cases of human resource requirements, organizational processes, etc. Decision-making categories can be broadly divided into five groups. They are technical decisions, communication decisions, budget decisions, ethical decisions, and career decisions. Considering the main problem in the present scenario; the most important decisions which need to be taken are communication, budget, and ethical decisions. “Decision-making is shared by team members and between the team and the individual receiving the service” (Mental health services, 2009, para.2). In Horizon House Inc. the decision-making is usually made after a lot of discussions with the team members. In order to solve the problem, the appropriate decisions should be taken at the right time. Communication decisions are very important in Paradise Business Scenario. The right communication in decision-making eliminates all the mistakes thereby helping in the proper solving of the matter and results in finding alternatives. Similarly, appropriate budget decisions can also help in finding the solutions to the problem. Budgetary decisions are taken to appropriately solve the matter from the beginning itself. Budgetary decisions should be taken after deciding the correct allocation of expenses. Ethical decisions are very important in all businesses. Decisions that are taken ethically increase the moral value of the company Horizon House Incorporation. Ethics are the values that are practiced in every business. So, wise ethical decisions taken solve the problems.


The correct decision-making involves the identification of the problem and its causes. The next step is the framing of alternative decisions and the evaluation of alternatives. After the evaluation of alternatives decisions should be taken. If the company Horizon House Inc. practices this decision cycle; then it can solve all the problems.


  1. Decisions in paradise scenario, (2010). Oppapers.com.
  2. Mental health services, (2009). Horizon House, Inc.

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