Lenovo And Tesla Companies Cases Writing Sample

At the end of 2003, IBM offered to sell its PC Department (PCD) to Lenovo; Lenovo agreed and purchased it in 2004 (Liu, 2007, pp. 574-575). In this paper, we are going to discuss this decision from the perspective of acquiring sustainable competitive advantage by Lenovo.

It is stressed that in 2003-2004, Lenovo was a much smaller business than IBM, and purchasing its PCD was a risky step; however, Lenovo wished to grow and expand internationally, and a fast way to do this was through a merger (Liu, 2007, pp. 574-575). So, Lenovo decided to buy the PCD and take a number of steps to minimize risks, such as providing more promotion chances for PCD’s existing employees than IMB did, and share top management positions between Chinese and American employees equally so as to not lose talents who wouldn’t otherwise work for Chinese businesses; provide salary bonuses related to performance for workers; etc. (Liu, 2007).

According to Barney (1991), sustained competitive advantage is acquired when a value creating strategy that is being used by the company is not used by rivals and cannot be duplicated by them (p. 102). Therefore, it is possible to state that Lenovo acquired a sustained competitive advantage in China when it purchased IBM PCD, because the latter not only had access to the international market but also a large number of distribution channels. In addition, Lenovo partially “inherited” the IBM’s brand name. These advantages were major, and they could not have been duplicated by other Chinese PC firms, so it is possible to call them sustained.

To sum up, even though buying IBM PCD was a risky step for Lenovo, they successfully managed the involved risks, and acquired sustained competitive advantage by “inheriting” IBM’s brand name and its international distribution channels.

Tesla Motors is a leading American company that produces and sells electric vehicles, as well as battery products. In this paper, we will discuss some of the challenges that the company currently faces, and offer possible recommendations to overcome them.

Tesla is faced by a number of challenges. First, they are currently building a plant that would enable them to produce a number of lithium-ion cells that is enough to power 500,000 electrical vehicles, but Tesla is unable to produce so many cars (The Economist, 2014). Noteworthy, other electrical vehicle manufacturers use a different type of batteries for their cars, so they are unlikely to buy the lithium-ion battery packs.

Second, Tesla is planning to produce lithium-ion storage batteries for storing the surplus electricity produced by rooftop solar panels (The Economist, 2015). This can partially solve the problem posed by the first challenge, but the new storage batteries may become a financially poor choice for those households which do not yet have rooftop solar panels. Tesla is expecting some losses, but is hoping them to be temporary; their prognosis is that the problem should resolve as the prices of electricity change (The Economist, 2015).

Third, Tesla has the problem of the “range anxiety” in its Chinese customers (Ho, 2015). Here, Tesla faces a first-mover disadvantage (Lieberman & Montgomery, 1988), because long-range traveling by electric vehicles requires charging stations, and there is a lack of them in China. Tesla is trying to collaborate with the Chinese government that is planning to open more charging stations, but it is uncertain at what pace this will be happening (Ho, 2015).

It is our opinion that Tesla is not responding well to the described challenges. The plant appears likely to have downtime after having been built; it is uncertain whether the electricity price changes favorably for Tesla; and a trip by a Tesla vehicle in China shows it is better to use the train (Ho, 2015).

We could recommend to have the plant produce batteries for other industries as well, and to sponsor the members of home-charging networks in China. As for the problem with volumes of sales of storage batteries, perhaps it might be possible to collaborate with manufacturers of rooftop solar panels to make the storage batteries more popular.

References

Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99-120.

Ho, A. (2015). Tesla’s most excellent adventure, China edition: The electric carmaker has high hopes in China. But anxiety about availability of power hurts sales. Web.

Lieberman, M. B., & Montgomery, D. B. (1988). First-mover advantages. Strategic Management Journal, 9, 41-58.

Liu, C. Z. (2007). Lenovo: An example of globalization of Chinese enterprises. Journal of International Business Studies, 38(1), 573-577.

The Economist. (2014). Tesla’s high-stakes gamble.

The Economist. (2015). Meet the battery-powered home: Tesla joins the race to help homeowners unplug from the grid.

“Band Of Brothers” A Book By Stephen Ambrose

Authored by Stephen Ambrose, “Band of Brothers” is a must-read piece that comes in handy in providing an insight on the Second World War. The book tables the turn of events or rather the journey of the citizen soldiers from the Easy Company, 101st airborne and the 506th Regiment units of the US. The soldiers had a common goal and therefore remained united in every effort to conquer their enemies. The units, together in solidarity, managed to begin their mission from Normandy until they captured Hitler’s Eagle’s Nest. Regardless of the evident divisions during this world war having the best rifles, the soldiers passed through difficulty conditions in their quench to liberate their citizens. It came in as a journey that consisted of great hardships. The soldiers struggled tirelessly and bravely, even going hungry, while others were freezing to death because of ambush and exposure to extreme temperatures conditions.

Stephen’s work in this novel, “Band of brothers” is a good recount of how the divisions worked together in unison as brothers during the war towards ensuring their winning, primarily to liberate their citizens. The soldiers showed their patriotism to their country as they came from different backgrounds to fight a common goal. The citizen soldiers after undergoing a rigorous training remained hardened and therefore ready for the war. The author through his book “Band of brothers” clearly brings out the struggles and the wars that soldiers have to go through in the quest to regain liberation. He presents accounts in a consistence manner. The soldiers come from different areas but come putting together their efforts to liberate their country. The soldiers are taken through rigorous training, which makes them learn new trick and methods of fighting the enemies.

The training they are subjected to is very harsh and a thorough one, which makes the weak fall on the way, as it entails subjection to harsh environment and experiences for them to qualify for their work. The training and exposure play critical role in their initiatives and their fight, which after a period of war makes them secure victory over the fight hence liberating their country. Although many of them die, the remaining people continue to put on a spirited heart to the end. Towards the end of the book, the author sums his work by acknowledging the soldiers, some of whom have already passed away while others are still alive, for the role they played in attaining the liberty and the freedom that we are now enjoying. The soldiers fought together as brothers by putting aside any differences among them, focusing on their vision and ambition to achieve which they eventually managed to achieve; freedom for all.

I liked the novel based on how the author has brought the story out. The story is one of its own containing various moral lessons that the current society needs to embrace. The “Bond of Brother” is actually a role-model novel with the characters presented therein qualifying for emulation by other people if at all they need to succeed in their endeavors. The sacrifices that were made by these men have attracted my attention to like the book. Generally, people need to work together as brothers and sisters by not clinching on their cultures, backgrounds or any other thing that might deter the achievements of their objectives. I have learned that actually, nothing comes out of a silver platter and that our self-interest should not be a hindrance to our quest for liberation. By putting our self-interests behind, we are capable of realizing our goals and objectives. The Band of Brothers is an informative piece of work.

A Rock Concert By Kansas

The Concert by Kansas

Recently, on the evening of Friday, February 19, I attended a rock concert by Kansas. Kansas is an American rock band that gained its popularity as early as in the 1970s, and is still active today, albeit it had a short break in 1984-1985. The band is very famous; it gathers large audiences during its concerts.

The band mostly played some of its latest music; however, this included modifications of their classical pieces, such as the adaptation of “Carry On Wayward Son” for the “There’s Know Place Like Home” album of 2009.

The instruments employed in the concert included the guitar and percussion instruments, as well as keyboards, which are traditional for rock music. I also liked the band’s new member, David Manion, who plays keyboards and participates in vocals.

The concert was given in Trump Taj Mahal – The Arena, which is located in Atlantic City, New Jersey. The setting of the concert was a large hall with a stage in front of it. During the performance, the lights were turned out, apart from some lights above the stage and the colored searchlights that danced around, creating the proper mood in the viewers.

I enjoyed the concert very much, especially the remixes of the band’s classical pieces which I have heard plenty of times before. It is my opinion that the performance was great; apparently, most other viewers shared my opinion, for the audience often displayed their emotions and offered much applause to the musicians.

To sum up, the concert by Kansas took place in a large concert hall in Trump Taj Mahal; the musicians performed some of their latest pieces, as well as remixes of classical songs. The public was very satisfied with the performance, and I also enjoyed the concert much.

The Concert by Ty Segall & The Muggers

On Friday, February 26, I visited a concert by Ty Segall, a young American singer, songwriter, and musician who is famous for his solo performances. Ty Segall performed together with his companions, The Muggers, a band that was formed in 2016, when the album “Emotional Mugger” was released.

The music played by Ty Segall and his companions is usually described as garage rock. This performance included pieces from his new album, “Emotional Mugger”, one that received a great share of popularity since its recent release.

The instruments employed by the musicians during the concert included a saxophone, drums, keyboard instruments, and, most importantly, guitars. It is arguable that the electronic guitars were the most audible instrument during the band’s performance; their active use added the most “drive” to the music.

The concert took place in Trocadero Theatre, a historic building that is situated in the city of Philadelphia, Pennsylvania. Despite the name and original purpose, the place is now used as a venue for live music concerts, mainly punk and rock concerts. As a theatre, though, it retained balconies, a peculiar feature which is not often seen in music concerts halls.

It is surprising that the use of guitar, a very common instrument in the genre of rock music, can awaken so much energy in the listeners. I especially enjoyed the “Candy Sam” composition, and it was apparent that it brought as much fun in the audience.

On the whole, it should be stressed that the garage-rock concert by Ty Segall and The Muggers was rather successful. It obtained the full attendance, and the whole hall in Trocadero Theatre was full of people who were obviously enjoying the music.

The Concert by Wolfmother

On Friday, March 4, I attended a concert given by a famous rock band called Wolfmother. It is interesting to note that the group originates from Sydney, Australia, and, having been formed in 2000, has more than 15 years of history. The performance they gave in Philadelphia was satisfying and energizing.

The band specializes in rock music, in particular, in heavy metal, hard rock, and stoner rock. The music that was played during the performance included the compositions from the album “New Crown,” which was released in 2014. Some pieces, such as “Tall Ships,” received especially much attention from the public.

The instruments employed during the concert, as it is characteristic of the genre of music, included drums and guitars. Andrew Stockdale, as it is usual for him, used the guitar while also singing.

The concert was given in Trocadero Theatre, a historic place in Pennsylvania that is currently used mainly for live music concerts. I watched everything from the balcony, which, I believe, provided me with a better opportunity to see and hear the musicians and the performance than I would have had if I had had a seat near the stage.

On the whole, I very much enjoyed the performance, The concert was rather energizing, though there were a number of calmer compositions that caused some vivid memories to race in my mind. It is also interesting to point out that Stockdale’s Australian accent added some additional peculiarity to the music.

To sum up, it should be stressed that the concert given by Wolfmother in Philadelphia was a worthwhile event that gathered a large audience and provided a great amount of joy for the listeners. It was apparent that the musicians also gained much pleasure from giving the concert.

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