Business

Qantas Business Report Writing Sample

Qantas has shown impressive financial performance in recent years, bouncing back from the Global Financial Crisis (GFC) and a significant decline in revenue in 2010. The company’s solid profitability, liquidity, efficiency, return on capital, solvency, and growth have all contributed to its effective financial performance. Additionally, the successful launch of Jetstar, Qantas’ new airline venture, …

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A Leader’s Roles Of Designer, Teacher, And Steward Sample Essay

Those organizational leaders who act as designers perhaps have more responsibilities than those who prefer teacher and steward styles. They simultaneously have to perform as restorers and builders of organizational structure and culture and philosophers and creators of guiding ideas and vision (Senge, 2006). During my work experience, there have been a couple of instances …

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Sears Company’s Digital Marketing Strategies Free Writing Sample

Sears image creation using social media Sears has been around for over 100 years. Its recent launch of social media and product placement campaign aims at appealing to a young market aged between 10 and 17 years just before they get back to school. To achieve this, Sears has collaborated with celebrities who are dominant …

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Creativity Under The Gun At Litmus University Essay Example

Introduction Creative ideas are new and useful for the progress of any organization. But creativity has been hindered at the Litmus Corporation due to time pressures that results in stressful working conditions. Analysis Colquitt, LePine, and Wesson (2009) defines stress as a psychological response to demands for which there is something at stake and coping …

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Concepts Of Ethics And The Accounting Profession Writing Sample

Introduction Every profession has its own set rules and code of ethics, which all practitioners in that specific field must follow. These principles, rules and regulation originate from the corporate world to direct practices and actions by members of a specific profession. Accounting being one of the core elements of daily business operations has a …

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Ryanair: The Low Fairs Airline – Always Getting Better? Free Writing Sample

Organizational strategy development is not easy to navigate since it involves ambiguity and complexity at every stage of the strategy execution process. For instance, constructing the strategies involves applying either prescriptive, deliberate, or emergent approaches (Ul Musawir et al., 2017). Thus, before putting the plan into action, the prescriptive approach stresses the purpose, vision, and …

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Integrated Marketing Communication Plan For Nike Essay Example

Executive Summary Nike is a large company and a famous sports and fitness brand that is loved by customers from all over the globe. Digital communication is crucial to Nike to stay ahead of its competitors, increase brand awareness, and draw new customers into stores. Hence, the purpose of the present report was to analyze …

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Caterpillar Inc.’s Strategies And Goals Essay Example For College

Caterpillar Inc.’s goals are directed to maintain its sustainability and profitable growth. The short-term goals for Caterpillar Inc. are water consumption, workplace injury rates, and by-product materials (Caterpillar, 2019). Its long-term goals comprise green emission intensity, energy intensity, and an increase in alternative energy source use (Caterpillar, 2019). As a new hire to the firm, …

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Is Luxottica, An Italian Eyewear Company, A Monopoly? Writing Sample

Introduction Luxottica is an Italian eyewear company that practically dominates the eyewear industry. With the reach and extent of their power, it is apparent that other companies in the industry face serious challenges in competing with them. Naturally, several questions arise from this predicament: could Luxottica be considered a monopoly, and how can smaller players …

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