Navigating Nuances: Unveiling Surprising Similarities Between Born Global And Traditional Multinationals

The international business landscape is ever-changing, and the concept of Born Global Multinational Enterprises MNEs has intensified a dynamic academic debate. Scholars like Oviatt and McDougall (2018) define Born Global firms as those ÔÇťorganizations that enter international markets early in their development, without using the home market for activities apart from the initial production of …

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