The Master Budget: The Balance Scorecard Perspectives Sample Essay

Divine Word College (DWC) is an institution of higher education located in an urban area of a developing country. It is run by a congregation of Catholic priests called the Society of Divine Word (SVD). The institution, in its strategic plan for the period 2008-2012, adopted the Balance Scorecard and its strategy mapping technique (Kaplan & Norton, 2004) as its template towards its aspiration to become a university within the next three years.

Using the four perspectives of the Balance Scorecard such as the financial, customer, internal business processes and the learning and growth perspectives, DWC identified its own perspectives accordingly. Along the financial perspectives, DWC assured its institutional owner with an action plan that will increase enrolment which should result to increase in tuition revenues as well as manage and control the expenses of the school. This expected to generate a 10 percent net return on capital used and an average 12 per cent return on revenues representing a modest margin compared to a prevailing 6 to 8 per cent interest on deposits with universal banks.

 On the aspect of customer satisfaction, DWC enhanced its internal business processes such as instruction, library, research and student services areas to make sure its students, as customers) are satisfied and remain with the school until graduation and even beyond. Along the learning and growth perspective, the school made sure that the faculty and other employees are excellently trained, strongly motivated and adequately compensated to generate loyalty and sustainability of quality instruction.

The Balance Scorecard, in principle, assumes that the four perspectives are equally addressed to an extent that the customers, stockholders, employees are generally satisfied and balanced with quality-based responsive business processes including the means of confronting risks associated with every facet of operation. In effect, DWC expects to meet its university objectives successfully through the balanced scorecard with the least resistance and constraints.

List of References

Atkinson, A. Banker, R. Kaplan, R S. and Young, S. (2001). Management accounting, International Edition, 3rd Edition, New  Jersey, Prentice Hall International, Inc.

Garrison, R. & Noreen E. (2004). Managerial accounting, 10th edition, New York, Max Graw-Hill/Irwin Publishers.

Kaplan, R.A. & Norton,  D. P. (2004). Strategy maps, converting intangible assets into tangible outcomes, Boston, Harvard School Publishing.

Shaw, John C. (2003). Corporate governance & risk: A systems approach, New Jersey John Wiley & Sons,     Inc.

The Balance Scorecard Institute, (2009), What is the Balance Scorecard? A Strategic Management Group Company: website:; Retrieved March 7, 2009


Emily Dickinson Personal Response

Emily Dickinson was an amazing writer that wasn’t acknowledged until after her death. She wrote many poems that all related to two subjects; death and nature. Both poem J. 816 and J. 1078 are both examples of poems that have the subject of death. These 2 poems have many similarities but differ in the form of theme.

Poem “J. 816” is of the subject of death. This is made clear throughout the poem. Some of the important quotes the helped determine the subject were: “Who till they died” as well as “They died, Vitality begun.”. Poem “J. 1078” is also on the subject of death. This thought is also made clear throughout the poem. This is made clear by the quotes: “The Morning after Death” as well as “Until Eternity”(line 8). These poems do relate in the way of subject, but have slightly different themes.

Although many of her poems related to two subjects, the theme differed. Poem J. 816, the subject of death portrays the thematic idea that- does after life exist? This is evident in line 5 when it says: “Who had they lived”. In poem J. 1078, the references to death create the thematic idea that questions what really happens in afterlife, or what to expect? This is evident in line 2 when it says: “The Morning after Death”.

Emily Dickinson’s poems all related to two subjects; death and nature. Although the themes she developed had a wide variety. She was a very outstanding poet, but wasn’t recognized until after she had died.

British Sense Of Humour

Britain is famous for its sense of humor, much like France is renowned for its cuisine and wine. If asked to describe British humor, people from outside the United Kingdom would likely mention jokes from Monty Python or quotes from Fawlty Towers. Among all the traits, positive or negative, that the English are known for internationally, their sense of humor stands out. A crucial aspect of British humor is the willingness to joke about anything. There seems to be no topic considered off-limits as long as it elicits laughter from some individuals.

British jokes often involve making fun of foreigners, which is commonly seen in television sitcoms and films. An example is the TV comedy series ‘Allo ‘Allo!, which mocks various national stereotypes, including that of the British. Additionally, there are famous jokes with the format of “An Englishman, an Irishman, and a Scotsman,” where the punchline often revolves around the Irishman’s stupidity, the Scotsman’s meanness, or the Englishman’s snobbishness. Moreover, British jokes frequently incorporate wordplay based on multiple meanings of a word or homonyms.

The Monty Python comedy group is regarded as the epitome of British humor, much like The Beatles’ impact on music. Their style of humor, known as “pythonesque,” is famous for its absurdity and is now a recognized type of surreal humor, even listed in dictionaries. Monty Python’s Flying Circus was a comedy sketch show that blended surreal sketches featuring transvestite lumberjacks and mischievous grandmothers with the unique imaginings of animator Terry Gilliam.

The post-war era dubbed it as the most influential TV comedy. The humor varies and is often influenced by culture and tradition, thus affecting its level of funniness. British humor, known for its dark and sarcastic nature, may not appeal to foreigners. Observing British comedy shows can be entertaining, but being the subject of their vast arsenal of mockery, sarcasm, and cynicism may not be enjoyable.

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